Application-to-person messaging
Keep three concepts separate: the campaign organization, the application sending messages, and the number recipients see. Registration and reporting can refer to different objects for each.
Putting the guide into practice
Draw the actual message path from operator to application to provider to recipient. Identify who reviews drafts, who authorizes sending, and who receives questions.
- Sending method
- Recipient source
- Sender type
- Approval owner
Limits and review decisions
Do not infer a legal exemption from a product label such as peer-to-peer. The actual sending method and applicable rules need their own review.