Federal rules and the actual send method
The FCC's rules and orders should be read for the current factual situation. Keep the legal classification separate from the application's marketing terminology.
Putting the guide into practice
Document the sending system, audience evidence, revocation handling, and any counsel-approved interpretation. Preserve the dated rule and advice used for the launch decision.
- System description
- Recipient evidence
- Current rule
- Counsel review
Limits and review decisions
Do not equate campaign registration with permission to contact any number. A provider approval and a legal review answer different questions.