statewide legal office · SMS and MMS

SMS and MMS for State Attorney General Campaigns

An attorney general campaign should use its election committee identity and keep campaign messages separate from official legal services.

Editorial civic architecture illustration; not a photograph of a particular government building.

Built around your state attorney general.

Campaign identity

Use the committee’s campaign identity; keep official government notices separate.

Jurisdiction and scope

The selection method differs among states. Do not create a campaign page for a state where the attorney general is appointed or selected by another government body without an electoral campaign.

Replies and opt-outs

Assign response coverage and keep suppression records current.

SMS or MMS. The format your campaign needs.

SMS

Announcements, logistics, and questions.

Check message segments

MMS

Images, supported media, and creative review.

Prepare your media

Establish the actual State Attorney General office

The selection method differs among states. Do not create a campaign page for a state where the attorney general is appointed or selected by another government body without an electoral campaign.

Campaign replies are not legal-service intake

A reply asking about a criminal case, consumer complaint, or government investigation should not be treated as a routine campaign question. Establish a response boundary before inviting replies and direct official-service matters to the appropriate public resource. Keep case details out of the campaign marketing inquiry and approved message samples.

The State Attorney General project brief

  • Selection method
  • Statewide scope
  • Official-service separation
  • Campaign committee and authorized approver
  • Actual message purpose, permission evidence, and response owner

Let’s plan your next campaign message.

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